Education for frugal entrepreneurship: A characterization essay

Authors

  • BAADDI Omayma
  • ZAHRANE Tarik

DOI:

https://doi.org/10.5281/zenodo.8369898

Keywords:

Frugal Innovation, Frugal Entrepreneurship, Pedagogical approach, Entrepreneurship education

Abstract

Frugal innovation presents a new opportunity to strategically prioritize resources by doing more with less, taking into account customer/consumer needs and collaborating with stakeholders. The current theoretical review examines frugal entrepreneurship, focusing on the rise of frugal innovation and the importance of entrepreneurship education, in order to adapt to a context constrained by limited resources and an increasingly competitive educational climate suffering from an education deficit.

The present work aims to highlight the importance of frugal entrepreneurship education. To this end, a conceptual and theoretical focus has been adopted from a constructivist epistemological perspective. The aim is to explore the intersection of two dimensions: the frugal dimension and the pedagogical dimension in an entrepreneurial context. The result of this theoretical exploration confirmed that the research axis of frugal entrepreneurship education is in an embryonic phase, and that the theoretical model derived from it requires experimental study to ensure its feasibility. 

Author Biographies

BAADDI Omayma

(Doctorante en Science de Gestion)
Université Cadi Ayyad, Faculté des Sciences Juridiques, Economiques et Sociales Marrakech - Maroc

ZAHRANE Tarik

(Enseignant chercheur)
Université Cadi Ayyad, Ecole Nationale de Commerce et Gestion, Marrakech - Maroc

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Published

2023-09-22

How to Cite

BAADDI Omayma, & ZAHRANE Tarik. (2023). Education for frugal entrepreneurship: A characterization essay. African Scientific Journal, 3(19), 977. https://doi.org/10.5281/zenodo.8369898

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Articles